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Lawrence
Welk (3/11/03 - 5/17/92) created one of the most successful
orchestra leaders in America. Welk started his first band in 1925
and formed several Polka, Novelty and Dance bands aimed at
entertaining middle-America.
Lawrence Welk was one of
eight children. His parents were farmers who had recently emigrated
to the United States from Russia. They originally were from
Alsace-Lorraine (when it was part of Germany). He was taken out of
school while in grammar school so he could work on his parents farm.
Lawrence did not learn to speak English until he was in his early
twenties. Taught to play the accordion by his father, Lawrence
earned extra money for his family by entertaining at weddings and
church dances. When he was 17, he formed a "band" that
consisted of him and a drummer. Known as "The Biggest Little
Band In America" this "band" played on radio station
KNAX (Yankton, SD) "for free" so Welk could advertise
social events where he was playing. Lawrence left home for good when
he was 21 and in 1927 formed "The Hotsy-Totsy Boys". This
band was followed in short order by "Lawrence Welk's Fruit Gum
Orchestra" which featured his gimmick of giving away free
sticks of gum to anyone attending a performance. Eventually the
bands popularity led to work throughout the Dakotas and Minnesota.
Radio jobs gave the band more exposure. According to one of
Welk's autobiographies, in 1938 the band was playing at the William
Penn Hotel in Pittsburgh, and during a radio broadcast the announcer
read a letter from a fan which said that listening to Welk's music
"was like sipping champagne". From this remark the
"Champagne Music of Lawrence Welk" was born. The Welk band
toured throughout the country until the late 1940's when Lawrence
decided to settle in Los Angeles.
In 1951, the band was
working at the Aragon Ballroom when KLTA television began
broadcasting their shows. The Lawrence Welk Show played on Southern
California TV for four years until 1955 when he was hired by
Chrysler for a weekly show on the ABC network. The show premiered on
July 2, 1955 and ran until September 1971 when ABC cancelled it
because they felt it was not attractive to a young audience.
Lawrence immediately worked out a deal with independent stations and
the show continued in syndication from 1971 to 1982. Welk demanded
his shows be "clean and wholesome" and he insisted his
performers have the same moral standards he had. The only
controversial incident that happened during all his years on TV was
his firing of "Champagne Lady" Alice Lon, in 1959, because
he felt her dress was too short. Welk was flooded with letters from
angry fans and he tried to hire Lon back but she refused to work
with him again.
Welk continued to add new
performers to his TV troupe in an attempt to keep up with the times.
Proof of his success is that the Welk band had more records on
Billboard magazine weekly Top 100 chart than any other big band
during the rock and roll era. From 1960 through 1965, his band had
twelve charted records. The three biggest sellers were 'Last Date'
(11 weeks on the charts- peak #21), 'Baby Elephant Walk' (16 weeks
on charts - peak #48) and 'Calcutta' (17 weeks on charts - peak #1
for 2 weeks).
Re-runs of The Lawrence
Welk show and reunion specials have been shown on public televsion
stations since 1987. The Lawrence Welk Champagne Theater was
built in Branson, MO where members of the band continue to play
along with the children of those performers.
Lawrence was also a good
businessman, developing 'Lawrence Welk Village', a 1,000 acre
resort-retirement complex in Escondido, CA, where members of the
Welk band often perform. In addition, Ranwood Productions,
which he founded, owns the publishing rights to over 20,000 songs
including the complete catalog of the music of Jerome Kern. |